"Castaway" (FedEx) and "You've Got Mail" (AOL). James Bond checking his Omega watch or Superman eating Cheerios. “Collateral” he's driving a cab with a big "Bacardi Silver" ad on top throughout the film.….and of course “Waynes World” with so many obvious product placements.Its even been brought into popular TV shows “Friends” with bottle of jagerbomb on the fridge throughout the whole series.
Now entertainment shows have product placement “American Idol” with coca cola glasses on table – the Federal Communications Commission in the US is expected to relook the rules for product placement in television shows as the strategy of inserting brands in entertainment becomes more widespread.
Now entertainment shows have product placement “American Idol” with coca cola glasses on table – the Federal Communications Commission in the US is expected to relook the rules for product placement in television shows as the strategy of inserting brands in entertainment becomes more widespread.
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